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AI Strategy

Business: Have You Got What It Takes?

A practitioner playbook from Michael Skok’s Startup Secrets workshop — why building a company is a 7–10 year ungame, how to pressure-test vision vs hallucination, and what SolidWorks, Demandware, and Constant Contact founders learned about readiness, teams, and scaling yourself.

AI Playbook2026-07-1916 min readintroductory

Executive takeaway​

A practitioner playbook from Michael Skok’s Startup Secrets workshop — why building a company is a 7–10 year ungame, how to pressure-test vision vs hallucination, and what SolidWorks, Demandware, and Constant Contact founders learned about readiness, teams, and scaling yourself.

In this briefing​

  1. Key ideas
  2. Practical implications
  3. What to do next

Why it matters​

Use this briefing to decide whether to deep-dive the full article for your current delivery problem.

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Turn insight into action​

Read the full analysis, then continue into a playbook or framework.